Home Lifestyle Amsterdam is getting its own chocolate factory inspired by Willy Wonka

Amsterdam is getting its own chocolate factory inspired by Willy Wonka

Amsterdam is getting its own chocolate factory inspired by Willy Wonka

We have all dreamt it: the idea of a real-life chocolate factory similar to what Willy Wonka owns in Roald Dahl’s classic Charlie and the Chocolate Factory.


Those who remembered visualizing it should at least imagined a chocolate-themed park ride in the middle of the operated machines creating the chocolate, and of course, the chocolate river that transports you from one corner to another in no time.

If you are one of those people, you will be thrilled to know that there’s a chocolate factory that is being built akin to the Wonka Chocolate Factory. And no, you don’t need any Golden Tickets to enter.


Chocolate company Tony Chocolonely is currently developing a theme park entitled Tony’s Chocolonely Chocolate Circus in Zaanstad, Amsterdam inspired by its products, double-serving as a new chocolate factory to produce their infamous chocolate.

Their initial concept promised that the circus will be “mega” in size, with a rollercoaster track loop installed around it. Indeed, it is going to be a chocolate lover’s dreamland that everyone from all ages will have a good time with.

Concept of Tony’s Chocolonely Chocolate Circus

Tony’s Chocolonely Chocolate Circus, which will cost a whopping $115 million (or €100 million) is targeting an opening date around 2024. With this, Tony Chocolonely expects a capacity of 500,000 visitors per year.


“[the chocolate circus] will happen… We’ve been dreaming all about it for ages,” the company said on their official website.

“Tony’s Chocolonely Chocolate Circus will be a total experience, where you can experience and learn everything about chocolate, from the problems in the industry of cocoa and what Tony’s Chocolonely does to solve it.”

They added that “it will take some time before Tony’s Chocolonely Chocolate Circus opens its doors to everyone. In the meantime, we will keep you informed.


What are your thoughts on Tony’s Chocolonely Chocolate Circus? Are you willing to fly to Amsterdam to see this in person? Share your reactions in the comments section below.

Talking of Charlie and the chocolate factory have you seen the R rated version created by a VFX team, if not click here.